Rock America

I wanted a cheap bike to go 'round, and so when an American gal offered to sell me hers for 40 euro, I took it. I took it to the bike shop to have it repaired, and the repairman asked me about the model. I said "I don't know" - and then the repairman, with a smirk, said "I-rock-America???" - I looked at the bike, and indeed, my bike is called IROK American. Not only that, it is bright orange. Now everyone knows this bike (Hey, Leigh, I saw Rock America the other day!). But several mysteries are now opened : Who the heck would carry this bike from the US to Europe - it is NOT a nice bike? Who would call a bike "IROK American"? What person would have the guts, or perhaps no sense of shame, to actually ride such a bike around town? (oh wait, that's me)